The Value of Your Social Graph

If you have the time, please watch this presentation" How not to be seen” by futurist Mark Pesce. I mentioned it already yesterday in my post “The DJ with the Brainwave Helmet”, but now I took the time to watch the +/- 1 hour presentation.

 

Do it

 

It profoundly explains what’s going on in our ever more connected world.

It makes so clear that “your social graph is your most important possession”

No need to further quote, as the full transcript is here.

This guy is super-smart. Follow him on twitter and on his blogs.

Social Graph is also about Sibos 2009 winning project “eMe”, but then on steroids.

Completely revised. Definitely in the vision of Mark Pesce.

With privacy and user control seen in a distributed internet world. NOT one single digital vault, or even several digital vaults. Whether they are “owned” and “controlled” by Governments, Banks, FaceBooks, Googles and alike.

Completely revising the “business model”. Where the value flows to the users, the owners of their social graph. Not to banks. Not to governments. Not to some controlling party in the middle.

The is no “where”, no “middle” on the internet. That’s where we got eMe wrong.

No, we have to revisit the whole concept of eMe along the open Plexus lines that Marc Pesce is describing in his “How not to be seen” presentation.

I will talk to Peter Hinssen, when he’s back from down under. So that we have something to say about eMe at Innotribe at Sibos 2010 in Amsterdam.

Oh, and if you like this sort of stuff, here is another presentation “Dense and Thick” by Mark Pesce at Webstock2010.  As a matter of fact, this presentation is even better, as Mark does a fabulous job in giving us a perspective of the current state of the web, how we got here and where this might lead us. Not just by throwing boring statistical data at us, but with deep insights and with a speaker’s passion that is difficult to match.

Without really mentioning (ok, only once), Mark Pesce is describing a vision of the semantic web that is not push-oriented like Tim Berners Lee, but truly “pulling” us – human beings – in this super-exciting world where meaning becomes explicit and exploitable and can be manipulated (hopefully in the positive sense of the word).

The summary of his talk goes like this:

It may be hard to believe, but we’re only just at the very beginnings of the web revolution. In the first fifteen years (1994-2009), the human world of culture and civilization was sucked into the black hole of cyberspace. Now the real world is poised to follow. Augmented Reality (AR) shows that when we peer through a portal, and look upon the world, it’s almost embarrassingly empty of our annotations. That data is there – the world is the database of itself – but it can’t be brought immediately to hand with a search or a gesture. That’s the next place we will go: we will build a virtual body for the real world, a dense database of everything, both natural and artificial. In fifteen years’ time, we’ll wonder how we got along without it.

This means that the clock has been reset. Everything we thought we knew about how the Web works, what the Web does for us, and who controls the Web is up for grabs, once again. We will see bright shining stars – and sudden, brief supernovas – just as we did in the Web’s early years. The opportunities are breathtaking, the innovations will be flying fast and thick. All of this is now within our grasp.

This guy is a real discovery for me, and hopefully to you as well.

I will ping Mark to check whether he is interested in the eMe update and hopefully lively ensuing debate at Innotribe at Sibos2010 in October.

Might be a challenge, as his intellect humbles me deeply, and maybe he is just not interested in such a mundane conference.